The emergence of WeChat applet development has made many traditional small and medium-sized enterprises happy. Recently, WeChat applet seems to be everywhere. You can see it when you eat, you can see it when you swipe your friends' circle, and you can also see colleagues playing applet games from time to time. Many enterprises have also developed their own WeChat applet development to achieve better development.(微信營銷,小程序開發(fā),微信小程序,app開發(fā))
1. Replace the App in low-frequency service industry
WeChat applet can replace some applications with basic functions, especially those that do not need users very much. They can be created by developing WeChat applets, that is, they can be opened and used without downloading and will not always occupy the memory of the phone. The use of low-frequency services meets the needs of users in the low-frequency service industry.
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2. Used in combination with offline services
WeChat applets can not only replace some low-frequency applications, but also improve the overall service quality in combination with offline scenarios of enterprises. For example, the catering industry can provide users with services such as reservation, meal ordering, and checkout through WeChat applet, so that users can directly enjoy restaurant services through the merchants' WeChat applet, reduce users' waiting time, and improve the service level of the catering industry, which is simple and fast.
3. Replace some tool class apps
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Tool applications are usually downloaded when users need them. After downloading, many users will choose to uninstall. This low frequency application can be directly created for users through WeChat applet. When users need to use it, they can directly find the applet through search, which is simple and fast. In addition, using small programs will also contact millions of mobile users because WeChat provides cheaper and easier to use resources. It is more conducive to drainage and promotion of our products.
4. Official account+applet
For We Media, the way to play small programs is far beyond our imagination. First of all, the official WeChat account is more likely to be realized. In addition to posting advertisements, small programs may also be used for education and training; It is also a feasible mode to replace H5 with programs for marketing promotion.
5. Let small programs facilitate the integration of e-commerce and social networking(微信營銷,小程序開發(fā),微信小程序,app開發(fā))
Before 2018, it is a practice to build WeChat Mall through WeChat official account. Now, more and more enterprises will choose to build online shopping centers through WeChat applets, and use the social attributes of WeChat applets and early people's curiosity about applets to achieve the purpose of rapid drainage. At the same time, the social attributes of the application letter applet of the group, the second killing, bargaining and other promotional activities have been strengthened, helping enterprises to quickly spread their products.
In a word, the game playing method of WeChat applet is far beyond our imagination. First of all, it is more likely to realize public accounts. In addition to post ads, it is also possible to use the applet for education and training. It is also a feasible mode to use the program to replace H5 for marketing and promotion.(微信營銷,小程序開發(fā),微信小程序,app開發(fā))